SHAI 001 WINTER RED

Following the successful debut of FAMILY, the SHAI 001 journey enters its next chapter with WINTER RED, a colorway rooted in Shai Gilgeous-Alexander’s hometown of Hamilton, Ontario. Inspired by the winterberry—a plant that thrives in harsh conditions—WINTER RED symbolizes resilience, endurance, and the mindset that has carried Shai and the Oklahoma City Thunder to an NBA championship.

The design mirrors that story. The upper arrives in a striking University Red, accented with sharp green along the zipper. Shai’s signature logo appears on the tongue and insole, while the Star Chevron anchors the heel, reflecting Converse Basketball’s identity. Every detail embodies growth under pressure and the drive that defines Shai’s ascent.

WINTER RED continues the emotional storytelling that distinguishes the SHAI 001. Each colorway captures a facet of Shai’s journey, balancing style and performance. His role as Creative Director of Converse Basketball is evident in the sculptural form, thoughtful color choices, and the seamless blend of expression and function.

Performance remains core: radial traction ensures multidirectional control, forefoot Zoom Air delivers responsive energy return, and an over-lasted midsole provides grounded stability. On the court, it moves with precision and fluidity; off the court, it stands as a statement piece, reflecting confidence, individuality, and modern elegance.

WINTER RED reflects Shai’s influence beyond the game itself. Every design decision embodies his vision, showing how he shapes both the performance and culture of basketball. The colorway is a testament to a partnership rooted in creativity, innovation, and personal expression.

This release marks a new chapter in Shai’s journey, highlighting his impact as both an elite athlete and a creative force within the sport.

The Converse SHAI 001 WINTER RED is now available at converse.ph, Converse Glorietta, Foot Locker Greenhills and Foot Locker Glorietta. #CoolisinSession